Unlocking Success
in Oklahoma City with Focused Google Ads Management Services
Since 2004, we’ve been a paid search marketing agency focused on Google Ads management – our services boosting paid search conversions by more than 485%. We’ll apply proven Ads management strategies to your campaign – increasing conversions and eliminating wasted spend!
Weekly meetings and detailed monthly performance reporting
Advanced campaign optimization and refinement strategizing
eCommerce Google Ads strategies focused on online sales
Need to quickly uncover your campaign weaknesses?
Get your FREE 82-point Google Ads audit.
COMPANY STATS:
20
Years a PPC agency
400+
Successful client relationships
45M+
Google Ads spend managed
Unleashing the Power of Pixels: Transform Your Paid Search with Our Oklahoma City Google Ads Wizards!
At Focus Consulting, we're your Google Ads (formerly Google AdWords) maestros, meticulously curating campaigns that lure eager buyers to your virtual doorstep. Our expert team dives deep into keyword oceans, crafting laser-focused strategies to reel in customers actively seeking your offerings.
We're not just about clicks; we're about conversions, tailoring campaigns to meet your target cost per sale or lead.
Armed with cutting-edge research tools and industry prowess, we'll navigate the digital realm for you, in order to connect you with high-intent buyers who might slip past traditional SEO nets. With our Ads management gurus joined by CRO, copy, and design wizards, we're not just a company -- we're your digital dream team, driving unmatched campaign performance.
Keyword Research and Competitor Ads Analysis
(Crafting a Keyword Symphony)
Our meticulous keyword research and competitive analysis lay the groundwork for a Google Ads campaign that not only drives sales but also delivers a stellar ROI.
Campaign Creation and
Ad Copy Creation
(From Setup to Success)
We'll handle every detail, from set-up to crafting compelling copy, and creating and optimize multiple variations to ensure maximum conversion rates towards unparalleled success.
Detailed Progress Reporting and Team Meetings
(Transparent Collaboration)
Expect comprehensive progress reports detailing our activities and a roadmap for the upcoming ads plan. Plus, 1:1 time to align strategies/maximize results, so we're always on the same page.
We're a premier partner company and expert Google Ads agency
with specialists certified in all major areas.
Discover Your Google Ads Potential: Request Your Custom Campaign Estimate Today!
At Focus Consulting, we’ll make your Google Ads campaign reach its true potential.
Your Path to Domination: Our Proposal Reveals Actionable Strategies, Clear Costs, and Our Competitive Edge to Crush Your Competitors.
Need Real Google Ads Results Now, Not Yesterday?
20+ Years of Excellence: With a track record of managing hundreds of successful paid search campaigns, we've consistently driven month-over-month growth in leads and sales
Unlock Your Potential: Elevate Your Google Ads ROI by 2x - 3x!
Empower Your Strategy: Receive a bespoke PPC blueprint unveiling your website's top Google Ads challenges and our tailored solutions to amplify your performance.
Want to get the ball rolling quicker?
Fill Out This Form, or Call Patrick Allmond (405-217-4752).
Unraveling the Magic:
Understanding How Our Campaign Management Services Work
Analysis and Implementation:
Unlocking Success: Leveraging historical data, optimizing bidding, keywords, ad copy, and destination links to maximize full potential lead generation and sales efficiency.
Conversion Tracking and ROI Analysis:
Data-Driven Decisions: Our progress reporting will highlight high-performing keywords (SEO), ensuring precision targeting is taking place thus optimizing your ads for maximum impact.
Search Network Advertising:
Fine-Tuning for Success: Continuous monitoring of search network advertising, dynamically adjusting bids, ads, and SEO to optimize engagement and drive positive site interactions.
Ad Variation Creation and Testing:
Unlocking Performance: A/B testing multiple ad variations to identify top performers in click-through and conversion rates. Crafting dynamic landing pages and copy variations to optimize engagement and conversion.
Monthly Optimization and Maintenance:
Continuous Improvement for Maximum ROI: Our monthly review process enhances all aspects of your campaign, from keywords to ad placement. By targeting negative keywords and optimizing regularly, we will drive efficiency and growth.
Our goal? A high-ROI ad campaign that grows your profitability month after month, year after year. With regular communication and collaboration, we will ensure alignment with your goals and maximize results from every possible angle.
As Google Ads Management Experts, We Provide the Following Services:
At Focus Consulting, we're fluent in Google Ads and deliver high return on your ad spend. We specialize in creating and managing highly successful Google Ads accounts, driving new leads and sales daily.
Keyword research and planning
Google Ads campaign budget analysis
Competitor ads review
Landing page creation and optimization
Google Ads campaign set up
Google ad copy creation & testing
Conversion rate analysis
Content review & modifications
Google Analytics review
Ongoing bid adjustments
& much more
How Does Google Ads Work?
Google is the #1 search engine people go to when looking to seek information or solve problems. So, being present precisely when they are looking for your product or service is crucial. google ads gives you a chance to choose which searches/keywords your ads appear for, what message you deliver to your potential customers, and which pages they visit when they first land on your website.
We take great pride in leveraging the power of Google Ads to reach your customers at the right time, as we send them to the content on your site most likely to answer their questions or solve their problems. Using the various tools and tactics within Google Ads, we can attract visitors who are unfamiliar with your brand, remind past site visitors of what you have to offer, and help grow your business by increasing your sales or leads.
How Much Do Google Ads Cost?
Google ads are based on a cost-per-click model, meaning you pay each time someone clicks on one of your ads and visits your website. each keyword has a different cost-per-click depending on how popular that keyword is and what other websites are willing to spend. google ads runs off of a bidding model, meaning if you’re willing to pay more than someone else, your ad will generally be above theirs. because of this, the keywords that are most popular or work best for businesses to drive sales and leads, are usually the most expensive per click.
One of the main benefits of google ads is that what you spend is completely up to you. if you are held to a strict marketing budget, we can work with you to decide which campaigns to prioritize so that we can maximize your return on investment. we will work with you to decide the optimal budget, based on your goals and competitive landscape, but the budget we ultimately agree on can be (and should be) increased or decreased depending on how the campaign is performing, seasonal changes in demand, or a variety of other factors. regardless, you will always be aware of what you are spending, and you’ll always have complete control over the budget.
Working With Our Ads Management Team.
From day one of our engagement together, our entire process is structured around one thing: helping you hit your business goals. our sales team first learns what your goals are during the initial discovery phase, and if we both decide that a partnership would be valuable, we get right to work.
You will be assigned a dedicated Google Ads expert who will take your goals and craft an entire strategy around how we can effectively achieve those goals, aiming to hit those marks as soon as possible. just like with any marketing campaign, we will need to fine-tune things over the first 2 or 3 months of the engagement to really start to see outstanding results, but our team never stops optimizing.
We work tirelessly to ensure that your keywords, ad copy, budget, targeting, and all other facets of Google Ads are being analyzed, optimized, and enhanced with each month.
Google Ads Management for eCommerce Websites.
We also specialize in helping eCommerce sites become visible precisely when a potential customer is ready to make a purchase. Similar to how you have full control over your advertising budget, you also have complete control over which searches trigger your ads to appear. This is particularly advantageous for eCommerce Google Ads clients because we can concentrate our efforts on keywords that demonstrate clear purchase intent.
While you may aim to rank for searches like "new shoes" or "types of basketball shoes" in organic search results, your advertising budget would be most effectively utilized on searches like "buy shoes online" since individuals searching for that phrase are more likely to make a purchase. Furthermore, we assist clients in leveraging ads within Google Shopping.
Here you can view your product, gain more detailed information about the item, and compare/contrast why you are the superior choice compared to your competitors. This approach maximizes your visibility and enhances your chances of converting leads into sales.
Save Money With an Effective Ads Campaign.
Poorly managed Google Ad campaigns are extremely common, meaning those businesses are spending more than needed to achieve their goals. Some of the main reasons for this include:
No one is actively managing the campaign
Bidding on the wrong keywords
Sending visitors to low converting landing pages
Displaying Ads at the wrong time of day
Only using text Ads and not Google Shopping
A lack of negative keywords within campaigns
Inexperience company managing the campaign
At Focus Consulting here in Oklahoma, we pride ourselves on our ability to significantly increase leads or sales within a campaign without increasing your spending. In fact, we've seen campaigns go from 50% effectiveness to more than doubling their results.
How do we do it?
Through our comprehensive 75-point Google Ads audit. This audit uncovers areas where your campaign may not be configured optimally and identifies opportunities for improvement, ensuring that every dollar you spend delivers maximum impact.
Prepare for a deep dive into the digital realm!
We'll unleash a detailed audit, identifying your toughest Google Ads challenges and crafting solutions to defeat them.
Let's tackle your digital quest together!
The Importance of Optimized Paid Search Landing Pages.
A well-developed landing page that grabs the visitor’s attention and directs them to the next steps you want them to take is the key to a successful Ads campaign. Without a website and/or landing page that converts, you’ll never be able to position yourself for a positive return on ad spend. Some of the elements to consider include your imagery, headline, copy, and call to action (buttons and links for where you want them to go). We can help you to achieve this by building you some really great landing pages -- and also A/B testing multiple custom copy crafted versions of to see which perform best.
How Much Does Google Ads Management in Oklahoma Cost?
Pricing for managing a Google Ads campaigns can vary but typically range from 7-12% of spend. Meaning if you spend $10,000 a month on Ads, at 10% your management fee would be $1,000. In almost all cases here at Focus Consulting in Oklahoma, we help our clients save more money than they spend on management fees by making the campaign highly efficient, effective, and profit-driven.
To get an exact price for your Google Ads management campaign, click the button below to fill out an estimate request or call Patrick Allmond (405-217-4752). And step into a world where your business ads transcend the ordinary and embrace the extraordinary.
Google Ads Campaign Management FAQs:
How Do You Measure The Success of a Google Ads Campaign?
We measure the success of a Google Ads campaign by analyzing key metrics such as cost per click (CPC), click-through rate (CTR), conversion rate, and return on investment (ROI). Our team uses reporting tools to track and analyze these metrics and make data-driven optimizations to improve campaign performance and achieve your desired results.
What is Google Ads Keyword Planner?
This is a tool that we use to identify what people are searching for and determine whether it makes sense to add to your campaigns. We compare search volume to the competitive landscape and expected cost to decide whether or not it would be a profitable keyword for our clients.
How Do I Sign Up for Google Ads?
There are two ways. You can go to https://ads.google.com/signup to create your account today, or we can create one for you. You will have full control over the account in both situations and will be able to remain in control of who has access and who doesn’t.
What’s The Difference Between Google Ads and AdSense?
Google Ads is an advertising platform used to show your ads across Google and other Google properties, while AdSense is used as a way to monetize a website. For example, you would join the AdSense program if you wanted to place other brands’ ads on your site and earn revenue based on who sees or clicks on those ads. You would use Google Ads if you wanted customers or clients to discover your website, and subsequently buy one of your products or services.
How Can I Advertise on YouTube?
YouTube ads are managed directly through Google Ads. All you would need is a video to be uploaded to YouTube and we can help leverage that video in an advertising format, by showing on specific content, or by showing your video when people make searches directly within YouTube. YouTube is the 2nd most popular search engine, so leveraging an agency like OuterBox who truly understands search marketing is crucial to ensuring your video ads will perform well.
Does Google Ads Offer New Account Credits?
Yes, if you’re opening a brand new Google Ads account you can view Google’s current promotion. Google is often offering $100-$250 in credit.
What Are Negative Keywords?
Negative keywords are used to instruct our Google Ads to not show up in certain circumstances. If your site sold musical keyboards, we would want to add “computer keyboard” or “Dell keyboard” as a negative keyword to ensure we only show up when customers are looking for musical instruments.
What Is a Good Budget for Google Ads?
This heavily depends on your goals and competitive landscape, so we will work closely with you to determine an ideal budget for your specific business. We leverage industry benchmarks for cost-per-click amounts, combined with expected search volume, and calculate what the budget will need to be to achieve your goals. If you don’t have a specific goal, that’s OK. We will give you a few budget suggestions and you can choose the one you are most comfortable with. Of course, this amount can always be adjusted based on performance, if you decide you’d like to ramp up spend higher to earn even more sales or leads.
Embark on a journey with Focus Consulting (in Oklahoma), boasting a stellar 4.8/5 rating from 867 reviews online!
Our expert team of digital wizards is ready to navigate the online universe and propel your success!
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Where We Are
Focus Digital Marketing Agency
3030 NW Expressway, Suite 300
Oklahoma City, OK 73112
405-217-4752 - text/call the office today