What is Online/Social Media Marketing?

“Social Media Marketing” is the term that is used to describe a variety of online tactics to get your message out and engage with customers (past, present and future) on the internet. This way of marketing has become extremely popular recently because more and more of the population is turning to the internet to shop and to get information about companies they want to do business with. Consumers are more likely to do business with companies that engage with them before, during and after the sales process. You are also more likely to get repeat business and referrals by engaging with your constituents.

Focus Consulting takes a big picture look to your online marketing taking advantage of several channels to engage potential customers and turn them into champions of your cause and brand. To learn more about our approach click HERE to see how we can help you today.

Why you should choose Focus?

You don’t have a lot of time so we have created The Top 5 1/2 Reasons You Should Choose Focus To Manage Your Online Presence:

  1. We have been in business for ELEVEN years, we are registered with the US Goverment as an approved consulting company, and we are listed with Dun & Bradstreet. We are far from a fly-by-night operation, and we did not just show up yesterday.
  2. We are Social Animals. We are constantly seeking out new ways to find customers and get them engaged in a conversation. We are good at this in the real world too.
  3. Other companies get their instruction from us. We teach classes on this subject. There are other companies in existence right now that do what we do that started with hearing us speak on the subjects we consult on.
  4. We walk the walk and talk the talk. In addition to our consulting we have other brands of our own that we use to experiment with and engage. We “Eat Our Own Dogfood”.
  5. We don’t rely on just one platform to get you noticed. We research, measure, and then come up with a plan of action. If the first thing your consulting company does is create a Twitter account or Facebook Fan page for you, run don’t walk away. Measure, plan, act.

…and number 5 1/2 is that we write our own software. That is right – as opposed to paying for alot of the services out there we do it ourselves. This allows us to implement some creative ideas to get you noticed.

If this is the kind of company you want to manage your image and your marketing online then click HERE to learn more about our services. We’d love to make you look good.

Are you wanting to go from Social Media newbie to true professional? You have come to the right place

You have been hearing about it on the news. You have been reading about it all over the internet. This new trend called Social Media. You have heard that it is the new way for companies to communicate with their customers. But you have no idea where to start. You know you need to get involved but it just seems so overwhelming. That is exactly why we created the Social Media Mastery Series of classes. To take you from a social media novice to a pro who knows their way around the internet and can engage customers to create a more rewarding experience for them. Read through our class descriptions, then sign up to begin your transition towards becoming the social media evangelist for your company.

Are you on Facebook? Yeah - we are too!

Focus Consulting on Facebook

Complete Online Marketing Vision

Your online brand consists of many parts that all have to be coordinate. We do more than just help you establish a vision. We also help you work on all of components (Social Media sites, Corporate site, blog, ecommerce site) so each location has a purpose and all of the pieces work well togeher. If all of your sites are not working together, none of them is doing you any good.

E Commerce Marketing

We have extensive experience in building and managing eCommerce ventures. This knowledge came from our experience of running our own online stores and catalog management. This is one of many area where we really do “eat our own dogfood”. If we give you a recommendation on eCommerce you can be sure it has come from years of experience and expertise.

Eating Your Own Dog Food

Most marketing companies that you will come in contact with market for the sake of marketing their marketing business (yes you read that right). Not us. We actually run our own small side businesses where experiment with our techniques and services. So when we are not working to make you great we are researching and building new ways of making you great. We don’t have time to sit on our laurels and wait for the next big thing. We are busy creating it ourselves.

Over A Decade of Business Expertise

One of the first things you should look at before working with any company is how long they have been around. Don’t listen to someone boast about how good they are at sometime. Listen to them tell about when they started their company and got it running. Check their corporate history. Don’t buy their marketing of themselves, buy their experience and street knowledge. Look at their references and recommendations. Our recommendations are right there in the lower left hand side of our home page.

What our clients say

I have worked with Patrick several times in business presentations. He has mastered leading and teaching people with expert insight, focused direction and great humor. He leads and guides individuals and groups in a unique way. It's a gift most people don't have. He has it.
Mike Boatman
Focus Consulting is a pleasure to work with. They did programming for my company, got the job done according to client specs, was thorough in their testing and met our timeline and budget needs
Laurel Reynolds
Patrick is the 21st Century prototype business owner
Brian Lewis, OrionNet
Patrick is a delight to work with. Very professional, sharp, knowledgeable and proactive. He is quick and delivers precise and accurate information and great results
Carey Sue Vega
Patrick is a very detail oriented business owner. His professionalism helps create relationships that in turn create business. He is not afraid of new technology and utilizes it to benefit his clients' needs
Phillip Morrison
It is both impossible to keep up with Patrick as well as list his qualities! He is high energy, a go getter, a man with seemingly endless talents! Spending time with Patrick is a joy and I hope we get to work together a lot more in the future
Sid Burgess
Patrick worked for me as a Senior Consultant performing software implementations and proof of concepts. He always did a great job and usually over delivered to his customers. Patrick is terrific in customer facing situations. He can explain highly technical things to business people in a straight-forward english literate way. And last, because he's a bright guy, he's not afraid to jump into something new. I have sent him on assignments around the world, all with great success. I would recommend Patrick to anyone without hesitation
Gene Kestler
Patrick is a very confident worker with the experience and knowledge to back it up. For problems he hasn't met before, he knows how to get the answers. I would look forward to the opportunity to work with Patrick again
Stefan Malinowski
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